Digital Marketing & Performance Marketing Institute

Digital Marketing Course in Chandigarh with Real Campaign Training

Q: How many students are in a batch?

Only 5 to 6 students per monthly batch. We keep it small on purpose, so trainers can review every campaign individually instead of teaching to a room of 30 to 50.

Q: Will I actually run ad campaigns, or just watch videos?

You will manage real, supervised ad campaigns with small real budgets across Google, Meta, and Microsoft Ads, so you have genuine results to show later.

Master Google Ads, Meta Ads, Microsoft Ads and AI-powered marketing through practical training, live projects and one-on-one mentorship. Whether you’re a student, job seeker, working professional, freelancer or business owner, we’ll help you build real-world skills that employers value.

Only 5–6 students per batch · Placement assistance · Live projects · Industry mentors

Why this course

Every marketing agency needs people who can run performance marketing properly.

Companies spend huge amounts of money every day on Google Ads, Meta Ads and other paid platforms. Agencies are always looking for people who can set up these campaigns correctly, use AI tools to work faster, track whether campaigns are working, and explain the results to a client in plain language. That’s the complete, practical skill set this course is built around.

Why choose us

We focus on getting you a job, not just finishing a course.

Here’s what makes the difference between a certificate and an actual offer letter.

100% practical learning

You won’t just watch demo videos. You’ll set up and manage real, supervised ad campaigns with real budgets — so you have actual results to show in interviews.

Only 5–6 students per batch

Unlike institutes that teach 30–50 students at once, we admit a handful of students each month so every learner gets real, individual attention.

Live campaign demonstrations

You watch real campaigns being built and optimised live, then do it yourself under supervision — not just theory from a slide deck.

Personal mentoring

Trainers who currently work in the industry review your campaigns individually and answer every question until it actually makes sense.

Resume & LinkedIn optimization

We help you present your new skills properly — a resume and LinkedIn profile that actually gets you shortlisted.

Mock interviews

Practice answering real performance marketing interview questions before you’re asked them for real.

Latest AI marketing tools

Learn to use ChatGPT and other AI tools for ad copy, campaign planning and automation — skills most institutes still don’t teach.

100% placement assistance

We help with your resume, mock interviews and direct introductions to hiring companies — and we keep helping until you’re placed, not just till the course ends.

Lifetime learning support

Platforms and best practices change constantly. You can come back to us with questions long after your batch has ended.

Limited batch size

Quality matters more than quantity.

5–6

STUDENTS PER BATCH

Unlike institutes that teach 30–50 students at once, we admit only 5–6 students in each monthly batch. This allows trainers to spend time with every learner, review campaigns individually, answer every question, and make sure each student actually becomes job-ready — not just course-complete.

Fewer seats. More attention. Better outcomes.

Who can join?

Built for anyone serious about a career in digital marketing.

No coding or prior paid ads experience is required — we start from the basics.

Ideal for

Eligible qualifications

Course curriculum

What you'll learn, step by step.

A complete, beginner-friendly path through Google Ads, Meta Ads, Microsoft Ads and AI marketing — plus keyword research, analytics, SEO basics and job-readiness. Click any module to see what’s covered.

1. Google Ads Mastery

Search, Performance Max, Shopping, Display, YouTube and Demand Gen campaigns
Setting up a Google Ads account and campaign structure the right way
GA4 and Google Tag Manager basics for Google Ads tracking
Conversion tracking and remarketing to past visitors
How to set your budget and bidding so you don’t overspend

2. Meta Ads (Facebook & Instagram)

Setting up Meta Business Manager correctly
Meta Pixel and Conversion API for accurate tracking
Lead generation and ecommerce campaign types
Audience targeting and creative testing to find what actually works

3. Microsoft (Bing) Ads

Setting up Search and Shopping campaigns on Microsoft Advertising
Audience targeting options unique to Microsoft Ads
Reading Microsoft Ads reporting and performance data
When Bing Ads is worth running alongside Google Ads

4. Keyword Research & Analysis

Finding the right keywords people actually search for
Understanding keyword match types, so your ads show for the right searches
Using free and paid keyword research tools
Removing the wrong keywords so you don’t waste budget

5. AI Marketing & Automation

Using ChatGPT for campaign planning and research
Prompt engineering — asking AI the right way to get useful output
Writing AI-assisted ad copy that still sounds human
Automating repetitive campaign and reporting tasks

6. Analytics, Tracking & Client Reporting

Google Analytics & GA4 — understanding your website visitors
Google Tag Manager and Microsoft Clarity — tracking and behaviour insights
Looker Studio — building easy-to-read client reports
Reading your numbers and figuring out why results dropped, and how to fix it

7. SEO Fundamentals

The basics of how Google ranks websites in search results
Simple on-page fixes that help both SEO and your paid landing pages
Understanding search intent, so your keyword research works for ads and organic alike
Not a full SEO specialisation — just enough to speak the language and support paid campaigns

8. Bonus: CRO, Freelancing & Job Readiness

Landing page optimization and conversion rate optimization (CRO) basics
Presenting your campaign results, like you would to a real client
Freelancing — finding clients and pricing your services
Common interview questions for performance marketing roles, and how to answer them
Final capstone project: fix and improve a real underperforming ad campaign

Tools you'll master

The tools you'll be confident using from day one.

Not just watched — set up, used and troubleshot with your own hands.

Google Ads — Search, PMax, Shopping, Display, YouTube
Meta Ads Manager — Facebook & Instagram campaigns
Microsoft Advertising — Search & Shopping on Bing
ChatGPT / AI tools — ad copy, planning, automation
Google Analytics (GA4) — see how visitors use your site

Google Tag Manager — set up tracking, no coding needed
Microsoft Clarity — heatmaps & session recordings
Looker Studio — build simple, clear reports
Keyword research tools — find what people search for
Excel / Sheets — organise and analyse data

Certifications

Leave with credentials, not just knowledge.

Certificates and exam preparation to back up what you’ve learned.

Placement assistance

We don't stop until you're placed.

Our placement team helps with resume building, LinkedIn profile optimization, portfolio development, mock interviews, technical & HR preparation, and job referrals.

100%

Placement assistance provided

10+

Hiring partners across agencies & startups

1:1

Career guidance from working professionals

Prior experience required to join

[EDIT ME] Replace the hiring-partner and alumni details below with agencies where your students have actually been placed.

Faculty

Career guidance from people who already do this job.

Every mentor here currently works, or has recently worked, in a paid ads role at a top agency — so the advice you get is about what’s actually being hired for right now.

Lead Trainer — Paid Ads

Senior Paid Ads Manager, top agency

Teaches Google Ads, Bing Ads, keyword strategy and campaign setup from the ground up.

Analytics & Tracking Trainer

Digital Analytics Specialist

Covers GA4, Google Tag Manager, and how to set up and check conversion tracking.

Career & Placement Coach

Ex-agency Talent & Careers Lead

Runs resume reviews, mock interviews, and manages introductions to hiring companies.

Program details

The practical details.

FAQ

Questions people usually ask before joining.

Do I need a marketing background to join?

No. Most of our students join with zero marketing experience — from engineering, commerce, or other fields entirely. No coding or prior paid ads experience is required.

How many students are in a batch?

Only 5–6 students per monthly batch. We keep it small on purpose, so trainers can review every campaign individually instead of teaching to a room of 30–50.

Does this course cover AI tools too?

Yes. Alongside Google Ads, Meta Ads and Microsoft Ads, we teach ChatGPT and AI tools for ad copy, campaign planning, and automating repetitive tasks.

Will I actually run ad campaigns, or just watch videos?

You’ll manage real, supervised ad campaigns with small real budgets across Google, Meta and Microsoft Ads, so you have genuine results to show later.

Do you help with certification exams?

Yes. Alongside our own Institute Certificate, we prepare you for the Google Ads, Meta Media Buying, Microsoft Advertising and GA4 certification exams.

What does "100% placement assistance" actually mean?

We help with your resume, LinkedIn profile, portfolio, mock interviews, technical & HR preparation, and job referrals — and we keep helping until you’re placed, not just for a fixed period.

Can I do this course while working full-time?

Yes. Classes are held on weekday evenings and weekends, and every class is recorded so you can revisit it anytime.

Can freelancers or business owners join too?

Yes. This course is built for students, job seekers, working professionals, SEO professionals, freelancers and business owners alike.

Where is the institute located?

SpaceJam Co-Working, SCO 50-51, 2nd Floor, Sector 34A, Chandigarh. Classes run live online, so students from Mohali, Panchkula, Zirakpur and beyond can join.

Admissions open

Ready to build your career in digital marketing?

Only 5–6 seats are available in each monthly batch. Book a free career counselling session today and start your journey toward becoming a performance marketing professional.

SpaceJam Co-Working, SCO 50-51, 2nd Floor, Sector 34A, Chandigarh · +91 80760 81769

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